|
Michelle Jackson-Blackwell
|
|
Certified UX Writer, Certified Usability Architect, Certified Business Analyst
|
|
|
|
Content Rookie by Nicole Michaelis (Spotify)
|
|
|
|
|
Medium article / Content Design Maturity. Are you ready? (by Michelle Jackson-Blackwell)
|
|
|
 AI Content & Prompt Optimization
|
Healthcare UX
|
|
"Data is a great place to start... [and] there is still absolutely room for that moment of inspiration, that moment of human connection to make a product or service stand out."
|
|
|
|
Writing Was Never the Job
|
Leading Content Design
|
Conversational Design
|
|
Writing is Designing
|
Strategic Writing for UX
|
100 Things Every Designer Needs to Know About People
|
|
"Emotions affect the design of anything. The expression "don't make me think" became a battle cry for friction-free digital experiences. Today, emotion as well as intuitive functionality are crucial elements of the user experience."
|
|
|
|
Why simple is smart (The Atlantic)
... "Smart people respect simple language not because simple words are easy, but because expressing interesting ideas in small words takes a lot of work."
... "Generative systems do not follow pre-built screens. They follow patterns, predictions, and signals. This means that instead of designing for every step of a funnel, we are designing the conditions a system uses to decide what to show, what to emphasize, and how to adapt."
... "using AI tools still requires strong UX writing fundamentals and judgment. Just like a developer needs to know when GPT has written bad or broken code, content designers need to recognize whether the output is actually clear, useful, and on-brand."
... "We encourage all people to adhere to the basic principles of inclusive language"
... "In recent years a body of research has revealed another, more nuanced benefit of workplace diversity: nonhomogenous teams are simply smarter."
... "If leaders want to build a sustainable growth engine for the company, they need to create the right conditions for the best ideas to get picked up."
|
|